Enter Now
The entry process will consist of short questions on your top selling drinks range and average selling prices, followed by open questions based on how you make your buying decisions, how you work with suppliers, pricing strategy and more.
Our entry system allows you to save your progress. Meaning, you can leave and return to the form to complete your entry at any point before the deadline.
None of the questions are compulsory, but the more completed answers the better. All answers will be treated in strictest confidence.
The shortlist will be announced on the 24th February at the London Wine Fair Preview Party, before winners are announced at on 19th May 2026 at 2pm on Centre Stage at London Wine Fair 2026.
Who can enter the Drinks Buyers Awards?:
The Drinks Buyers Awards are open to professional wine, spirits and/or low & no buyers who are creating wine lists and curating the ranges that will be sold direct to consumer.
This may be via the on-trade or off-trade.
Entry to the awards is free.
Deadline for entries 16th January
Wine Buying
Supermarket and Multiples Buyer
The Supermarket or Multiples Wine Buyer Award celebrates outstanding wine buying professionals working for major retailers and chain stores, recognising their expertise in sourcing and selecting exceptional wine ranges that deliver quality and value for large-scale consumer markets.
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Independent Merchant Buyer (Single Venue)
The Independent Merchant Wine Buyer (Single Site) Award celebrates exceptional wine buying talent at wine shops, recognising individual professionals who demonstrate outstanding product selection and expertise in their single-location retail environment.
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Independent Merchant Buyer (Multiple Venues)
The Independent Merchant Wine Buyer (Multiple Sites) Award recognises exceptional wine buying talent across a network of independent wine shops, honouring professionals who demonstrate outstanding product selection and expertise across multiple retail locations.
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On-Trade Buyer (Multiple Venues)
The On-Trade Wine Buyer Award (Multiple Sites) honors professional wine buyers who demonstrate excellence in curating wine lists across a chain of restaurants, bars, hotels, and other on-premise dining establishments.
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On-Trade Wine Buyer (Single Venue)
The On-Trade Wine Buyer Award (Single Venue) celebrates professional wine buyers who expertly curate wine lists across a chain of restaurants, bars, hotels, and other on-premise dining establishments.
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Spirits Buying
Spirits Buyer (Supermarket/Multiples)
This award recognises outstanding supermarket and multiples spirits buyers who deliver strong commercial performance through smart ranging, supplier management, competitive pricing, effective merchandising, and sustainability-led decision-making. Entrants should demonstrate strategic influence, innovation, customer insight, and excellence across both branded and own-label spirits.
Spirits Buyer (On-Trade)
This award celebrates exceptional on-trade spirits buyers who expertly curate venue selections, shape cocktail programmes, manage suppliers, optimise margins, and deliver customer-focused, sustainable, and responsible drinks strategies. Entrants should demonstrate commercial impact, category insight, innovation, and a strong understanding of their venue’s audience.
No & Low Buying
No & Low Buyer (Supermarket/Multiples)
This award recognises off-trade buyers who drive innovation and commercial success in no and low alcohol ranges. Entrants should demonstrate strategic sourcing, range curation, promotions, own-label strategy, staff training, customer engagement, and a commitment to sustainability and responsible retailing.
No & Low Buyer (On-Trade)
This award celebrates buyers who expertly curate no and low alcohol ranges, driving commercial performance, consumer engagement, and innovation. Entrants should demonstrate strategic sourcing, promotion, staff education, sustainability practices, and thoughtful range design across venues or retail environments.
Sustainable Drinks Buying
Most Sustainable Drinks Buyer
This award celebrates buyers who champion responsible and sustainable sourcing, demonstrating commitment to ethical supplier selection, environmental stewardship, packaging and logistics innovation, and measurable impact. Entrants should show how sustainability shapes their buying decisions and supports producers positively.
Most Sustainable Drinks Buying Team
This award recognises teams who lead in responsible and sustainable sourcing, embedding ethical practices across supplier selection, packaging, logistics, and producer support. Entrants should demonstrate measurable environmental impact, collaborative approaches, and how sustainability shapes their collective buying decisions.
Overall Drinks Buyer of the Year
The Overall Drinks Buyer of the Year is chosen by our judges from all winners across each category and is the ultimate accolade for drinks buyers
Drinks Buying Team
Best Off-Trade Drinks Buying Team
The Off-Trade Buying Team Award celebrates exceptional drinks purchasing teams in retail environments, recognising their collective expertise in selecting and curating outstanding ranges for supermarkets, shops, and online stores.
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Best On-Trade Buying Team
The On-Trade Buying Team Award honours exceptional drinks purchasing teams in hospitality settings, recognising their collective expertise in curating outstanding ranges for restaurants, bars, hotels, and other on-premise dining establishments.
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Rising Star
Rising Star Drinks Buyer
The Rising Star Wine Buyer Award recognises emerging talent in the wine-buying sector, focusing on individuals under 35 who demonstrate exceptional potential and innovation in their roles.
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